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30 Main St East Haven CT United States 06512 Second Floor

(203) 466-1246

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Services

The GinaCurlSM 

The GINACURLSM (Curl Reformation) is in the chemical family of the Japanese Straightening but provides more freedom.

It's a three-step process. The first step “Thioglycolate” softens the bonds of the hair.

The second step “rod set" puts the hair in the set pattern you are looking for and the third step is the "oxidizer” puts the bonds back together. The GINACURLSM restructures the hair molecules to reduce frizz \volume, making the hair softer, smoother, shinier, with a curly that is more manageable and moisture balanced.

 

The GINACURLSM is similar to a Thermal Reconditioning but requires a rod set instead of the use of blow dryer or flat iron during a Thermal Recondition process.

 

  • Eliminates overlapping when doing a retouch curl.

  • Helps the stylist to apply the best strength to the areas of the head that have uneven porosity or other chemicals present.

  • Does not burn.

  • Stylist can take their time applying the solution.

  • The shine and manageability is unbelievable.

  • Less time needed for styling.

  • Less product needed.

  • Hair will retain its elasticity

 

It takes anywhere between 5-7 hours, which includes processing, drying time under a dryer and neutralizing.

 

Your hair will retain its elasticity, giving you more time for stretching out your chemical services. You would more than likely only need to have the roots touched up a maximum of two times a year.

Your new hair will grow in with your original texture, but the difference between your new growth and your treated hair will blend in and the good news is there will be no breakage as it's growing out. It is safe to switch from The GINACURLSM and the Straight Variation method to a Thermal Reconditioning. Clients with relaxer won’t be able to obtain a full curl. The GINACURLSM will only be applied to new growth but this process will soften and curl the natural roots, making it easier to transition.

GINACURL appointments are only scheduled on Tuesday, Thursday and Friday's. 

Thermal Reconditioning 

Thermal Reconditioning is a Thio-based chemical procedure which uses heat to restructure the hair's protein bond, enabling those with frizzy, curly, or wavy hair to experience permanently straight hair while at the same time preserving the health and improving the feel, texture, softness, & shine, leaving the hair completely manageable.​

Thermal Reconditioning appointments are only scheduled on Tuesday, Thursday and Friday's. 

Straight Variation 

Straight Variation, Easier to Manage Hair, Choose the Look you Want. Straight Variations is in the chemical family of the Japanese Straightening

but provides more freedom. It's a two to three-step process. The first step “Thioglycolate” softens the bonds of the hair.

The second step may require a light blow dry for smoothness, if that’s the look you want or we can skip this step and go straight to the "oxidizer”  which puts the bonds back together. Straight Variations restructures the hair molecules to reduce frizz and curl

volume, making the hair softer, smoother, shinier, with hair that is more manageable and moisture balanced.

 

Straight Variations is an alternative to formaldehyde smoothing systems, sodium hydroxide relaxers and other harsh chemical services. This is similar to a Thermal Reconditioning but without the tedious and time staking blow dry and flat iron work during a Thermal Recondition process.

 

  • Eliminates overlapping when doing a retouch. Helps the stylist to apply the best strength to the areas of the head that have uneven porosity or other chemicals present.

  • Does not burn.

  • Stylist can take their time applying the solution.

  • The shine and manageability is unbelievable.

  • Less time needed for styling.

  • Less product needed.

  • Hair will retain it's elasticity

 

Unlike the Japanese Straightening, less time is needed, taking only 2-3 more hours, including styling. How often you come in to do your new growth depends on your look and how different your hair is from its natural texture.

 

It is safe to switch from the Straight Variation method to The New and Improved GINACURL and the Thermal Reconditioning. Clients with relaxer won’t be able to obtain the full effect. Protection can be added to the ends while the chemical of the Straight Variation will be applied to new growth only.

After care of the Straight Variations is like receiving other chemical processes. This is an investment. Make sure to use high quality products and get treatments that ensure strength and moisture are constantly being injected where chemical processes can rob your hair of these essential components.

Protein Treatment 

Protein Treatment or PPT is a two step Keratin protein treatment with a low & high molecular weight that penetrates deep beneath the cuticles and restores the integrity of each strand. Silicone is absorbed beneath broken cuticles to create high molecule silicone film when heat is applied. Done with our Famous Steam Machine. 

Scalp Cleansing Treatment 

The Scalp Cleansing Treatment begins with a shampoo and conditioning. Clay Esthe Scalp Essence, is applied to the scalp and a moisturizing treatment is applied to the hair. The client then sits under our Famous Steam Machine. After steaming, we will part the hair, take a small teasing brush and in circular motions exfoliate the scalp by removing buildup. This treatment will stimulate and improve the health of your scalp. 

Angele's Straight Variation Journey 

Client Review: Hello Gina, Just checking in:  I LOVE MY HAIR!!  Thank you  so much for the thermal. I can actually air dry my hair and be presentable.  I can detangle in less than a minute and very little shedding; it's incredible.

Hopefully, I will be able to come back in 6-9 months for the new growth but either way, I'm never going back to relaxers.

Thank you, thank you, thank you.

Hope you had happy and safe holidays!

-Sarah (Albany, NY)